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Rowntrees pooled all their production budgets, such was the belief in the LogicLogicMagic® of Search for the Rowntree. It told the story of Kit, a young boy on a quest to find the mythical Rowntree - a tree which bore five different fruits. Pre-dating Harry Potter it caught the imagination of the younger generation. Cast in the lead role was a young Aaron Johnson, now a Hollywood star.
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