Over the last 18 months, the COVID-19 crisis bought about significant changes in the way organisations market their products and engage...

"Shut up and show me the work". Seven words that have stayed with me throughout my creative career. They were said (with a smile I should...

LogicLogicMagic has just turned eighteen. Eighteen months old that is. While most casual observers would have expected us to still be...

“Toto, I have a feeling we’re not in Kansas anymore!” Over the last 18 months, it’s fair to say we’ve all experienced Dorothy-like doubts...

While the idea of living in a world where computers can “see” like humans may seem far-fetched to many, the truth is we already are (and...

Creating 'blockbuster franchises' is one of the core recommendations from Linkedin's B2B Institute. It underpins a strategic belief in...

Banking used to be a pretty stuffy affair. Interacting with your bank meant going into a branch and speaking to an advisor. Your money...

Technology is rapidly changing the world around us – and the industrial sector is no exception. As digital transformation continues to...

John Woods, Senior Content Writer, discusses EdTech's potential impact on the post-pandemic world.

Over the past four years, Burger King has grown a formidable reputation for creativity. It has translated its irreverent personality into...

Since launching this year, various people have asked me about the whys and wherefores of co-founding LogicLogicMagic®. Some curious, some...

In our fast-paced, low attention span society, familiarity and understanding are often mistaken for each other. I was brought up in a...

Branding is a series of sensory codes, designed to create mental shortcuts between an organisation and both existing and potential...

Okta, Inc. is a secure access management company based in San Francisco. It provides cloud software that helps companies manage and...

Water is an overused and precious resource, especially in one of the driest regions of the UK. LogicLogicMagic® are partnering with...

CleverTap is a SaaS based customer lifecycle management and mobile marketing company headquartered in Mountain View, California....

"LogicLogicMagic® captured how strongly we feel about the B2B Marketing Awards with this bold, imaginative work." James Farmer, co-founder